SPONSORED TIDBITS:

Illustration of a mobile phone running an advertisement tracking app with a red circular target in the center of it. A dart is stuck right in the center of the target. People below point and cheer.

💸️ Buy Now: Sponsored Tidbit

On This Page:

⬆︎ 1.) How much does it cost to run a Sponsored Tidbit? And where can I buy one?

Non-Sponsors can run a Sponsored Tidbit in any issue of Top Tech Tidbits for just $100 USD by filling out this short form.

Current Sponsors can run a Sponsored Tidbit in any issue of Top Tech Tidbits for just $50 USD by filling out this short form.

⬆︎ 2.) What do I get when I purchase a Sponsored Tidbit?

You get measurable access to the second most-visited position that the Top Tech Tidbits Newsletter has to offer.

Run your Sponsored Tidbit in the next issue (Thursdays) or a future issue. Scheduling is optional.

⬆︎ 3.) Where will my Sponsored Tidbit be placed within the Top Tech Tidbits Newsletter?

Sponsored Tidbits are placed as numbered news items, in the order they are received that week, just under the #1 news item, which is always titled, "The Top 5 Most Clicked Tidbits From Last Week".

Each Sponsored Tidbit will be clearly prefixed by the words "Sponsored By" so that readers can easily distinguish them from editorial news items.

⬆︎ 4.) What can I include in my Sponsored Tidbit?

Each Sponsored Tidbit includes:

A.) ONE (1) Sponsor Name (Required)
This is the name that will appear after the words "Sponsored By:" which will come just before the Title of your Sponsored Tidbit.

B.) ONE (1) Sponsored Tidbit Title (Required)
256 characters or less including spaces. Check your character count quickly and easily from right inside the submission form.

C.) ONE (1) Sponsored Tidbit Description (Required)
1000 characters or less including spaces. Check your character count quickly and easily from right inside the submission form.

D.) ONE (1) Sponsored Tidbit Primary Link (Required)

E.) THREE (3) Sponsored Tidbit Secondary Links (Optional)
The text for these links may be hyperlinked to keywords and/or phrases that you select from within the description that you provide.

⬆︎ 5.) Can I include a tracking link in my Sponsored Tidbit?

Yes you can, or you can use our built-in tracking via your very own Google Analytics account.

Link Tracking: Newsletter: Top Tech Tidbits applies automatic tracking to each link that is published in the Top Tech Tidbits Newsletter. We provide the ability to differentiate newsletter traffic by issue as well as by sponsorship (paid) or editorial (free) placement.

Link Tracking: Website: Top Tech Tidbits applies automatic tracking to each link that is published to the Top Tech Tidbits website. We provide the ability to differentiate website traffic by sponsorship (paid) or editorial (free) placement.

We encourage you to use this tracking information to review traffic for your links in real time using your Google Analytics account.

You can request traffic reports for any link that has run in the Top Tech Tidbits Newsletter or on the Top Tech Tidbits website since January 18, 2024 when we launched this feature.

⬆︎ 6.) Are there any restrictions on what I can advertise as a Sponsored Tidbit?

Yes there are.

In addition to adhering to all US and international advertising laws Top Tech Tidbits also reserves the right to refuse any paid advertisement that it deems not related to accessibility, disability and/or adaptive / assistive technology.

In these cases your Sponsored Tidbit fee will be refunded within 24 hours.

⬆︎ 7.) How many Sponsored Tidbits can I run in each issue?

Only one.

Each advertiser may purchase only one Sponsored Tidbit per weekly issue.

Any subsequent purchases will be refunded within 24 hours.

⬆︎ 8.) If anyone can submit a news item for free, why would I want to run a Sponsored Tidbit?

While it is true that anyone can submit a news item for consideration at no charge using this form, the key phrase is "for consideration".

When you submit a news item for free it's position within the newsletter, as well as whether or not it appears at all, is decided solely by our editors based on feedback that we use to keep readers happy and engaged with the publication.

When you run a Sponsored Tidbit:

A.) Your Sponsored Tidbit is published exactly as you provide it, with no changes from our editors.

B.) Your Sponsored Tidbit is guaranteed to run on the date you specify.

C.) Your Sponsored Tidbit is guaranteed to run at the very top of the publication.

⬆︎ 9.) Why can't I use mainstream advertising platforms like Google, Facebook, Twitter, Instagram or TikTok to reach access-specific or disability-specific audiences?

We believe this may be the result of the large advertising platforms trading accessibility for risk mitigation.

If these platforms were to allow advertisers to "include" an audience based on accessibility, disability or access technology, then the possibility arises that an advertiser could also "exclude" an audience based on this very same information.

As a result it would appear they have chosen to be completely inaccessible to the access community at large.

⬆︎ 10.) As an advertiser, how can I use Sponsored Tidbits to drive traffic to my access technology initiatives?

Sponsored Tidbits were designed to be used just like Google Ads, Twitter Ads, LinkedIn Ads or Facebook Boosts, but at an absolute fraction of the cost for the size and specificity of the audience that you can reach.

When you boost a product, service, event or fundraiser using any of these mainstream platforms, you are presented with a list of choices that allow you to determine what kind of audience you would like for your product, service, event or fundraiser to reach.

Unfortunately, as we have already outlined above, you cannot select an audience within any of these online platforms that is specifically related to accessibility, disability, or access technology. Nor can you select any individual persons with these interests.

That's where Top Tech Tidbits comes in. While we do not have access to the thousands of different audiences and interests that these mainstream advertisement platforms do, we do have access to one specific audience that they do not. And I don't need to tell you that the Top Tech Tidbits audience is a passionate one.

So whether you're looking to boost exposure to an upcoming event or fundraiser, or boost the sales of a particular product or service, Sponsored Tidbits can drive the access specific traffic you need to meet your marketing objectives.

Here are some examples of how Sponsored Tidbits can be used to drive revenue:

A.) Drive traffic to the purchase page of a new or existing product or service.

B.) Drive traffic to the sign up page of a new or existing newsletter.

C.) Drive traffic to the donate page of a new or existing fundraiser.

D.) Drive traffic to the registration page of an upcoming event.

⬆︎ 11.) Does Top Tech Tidbits collect any personal information about me?

Yes we do. Your first name and your email address. That's it. And we mean it.

All of your payment information is stored securely with our payment processors, and since we have no large advertisement platform in place, we have no means by which to collect data about you or your advertisements.

This is done on purpose and is the primary reason that we provide advertisers with free link tracking, so that they, and only they, can see the results of their advertisements.

The purpose of Sponsored Tidbits is to provide access technology professionals with the same digital marketing tools that their mainstream counterparts currently enjoy, at a fraction of the cost.

⬆︎ 12.) Submitting Your Ad Materials

You can submit your ad materials directly within the submission form prior to making your payment.

Information provided by Top Tech Tidbits, the world's #1 online resource for current news and trends in access technology. Learn more today at: https://toptechtidbits.com.